Results
Client type: Global Coffeehouse Brand
Audience: Loyal base, New customers, and Baristas
Challenge: Create content that resonates with multiple segments of the community, from customers looking for their next favorite drink to baristas seeking relatable workplace content and important updates.
Strategy: Used trends and BTS to make content feel relatable, intriguing, and native to the platform. Also extended a community-first approach with a PSA about upcoming workflow and incentive changes, turning important information into accessible, shareable content.












Past Work
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Why I'm Right For Your Brand...

2+ years of experience.
I don’t just land clients, I keep them. My focus on quality relationships has led to repeat bookings and long-term partnerships.
Chronic perfectionist — I analyze every hook, frame & detail. Just 9 revisions across my entire UGC career.
I understand both sides of the brand — firsthand experience in customer-facing brand operations AND content creation.
I invest in my clients’ content. iPhone 17 Pro Max, Hollyland Lark M2 & professional lighting because quality doesn't happen by accident.
Your brand deserves more than “good enough.” I continuously invest in my skills and setup to deliver content that meets the standard your brand deserves.
Pssst... Muffin Creates Too






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